The Indian electric two-wheeler market is witnessing a revolution, with legacy manufacturers like Bajaj Auto stepping up to challenge new-age competitors such as Ola Electric, Ather Energy, and TVS Motor. Bajaj, a household name in India’s two-wheeler industry, is gearing up to launch its latest offering, the Bajaj Chetak 3001, a new electric scooter under its iconic Chetak brand. This upcoming model is poised to strengthen Bajaj’s dominance in the electric vehicle (EV) segment, which it has already captured with a commanding 29% market share in Q4 FY2024-25. With the Chetak 3001, Bajaj aims to cater to urban commuters seeking an affordable, stylish, and feature-rich electric scooter designed for daily use. This article delves into the details of the Bajaj Chetak 3001, exploring its expected features, specifications, pricing, and its potential impact on India’s burgeoning EV market.
Bajaj Chetak: A Legacy Reimagined
The Chetak name holds a special place in the hearts of Indian consumers, evoking nostalgia for the classic Bajaj Chetak scooter that dominated Indian roads for decades. Reintroduced in 2020 as an electric scooter, the Chetak has evolved into a modern, eco-friendly mobility solution while retaining its retro-modern aesthetic. Since its re-launch, Bajaj has expanded the Chetak lineup with multiple variants, including the Chetak 2903, 3501, 3502, and 3503, each catering to different price points and consumer needs. The Chetak 3001 is expected to be a new addition to this portfolio, potentially positioned as a more affordable or feature-packed variant to attract a broader audience.
Bajaj’s focus on electric mobility has paid off, with the Chetak becoming India’s best-selling electric scooter in Q4 FY2024-25, recording an impressive 34,863 units sold in March 2025 alone—an average of over 1,124 units per day. This success has been driven by Bajaj’s commitment to combining cutting-edge technology with the Chetak’s timeless design, a strategy that the Chetak 3001 is likely to continue.
Expected Launch Timeline
According to recent reports, Bajaj Auto is set to launch the Chetak 3001 in India soon, with speculation pointing to a release as early as June 2025. While Bajaj has not officially confirmed the exact launch date, sources indicate that the company is in the final stages of development, with test mules already spotted on Indian roads. The Chetak 3001 is expected to build on the success of the Chetak 35 Series, which was launched in December 2024, and cater to the growing demand for affordable yet feature-rich electric scooters in urban markets.
Key Features of the Bajaj Chetak 3001
The Bajaj Chetak 3001 is anticipated to be a smart and practical choice for daily commuters, blending advanced technology with affordability. While specific details about the scooter’s specifications are yet to be fully disclosed, insights from industry reports and spy photos provide a glimpse into what buyers can expect. Here are some of the key features likely to define the Chetak 3001:
1. Enhanced Battery and Range
The Chetak 3001 is expected to feature a battery pack optimized for urban commuting, potentially in the range of 2.8 kWh to 3.5 kWh, similar to the existing Chetak 35 Series. The Chetak 35 Series offers a class-leading range of 153 km on a single charge, and the 3001 is likely to deliver a comparable or slightly lower range to keep costs competitive. The battery is expected to be placed under the floorboard, a design choice introduced in the 35 Series to maximize storage space under the seat. This layout not only improves the scooter’s balance but also provides practical storage for two helmets, a feature that resonates with Indian consumers.
2. Affordable Pricing
One of the most exciting aspects of the Chetak 3001 is its potential to be a budget-friendly option in Bajaj’s electric scooter lineup. Reports suggest that the Chetak 3001 could be priced lower than the current Chetak variants, with an estimated starting price of around ₹80,000 to ₹1 lakh (ex-showroom). This would position it as a direct competitor to affordable electric scooters like the Ola S1 X+, Ather Rizta S, and TVS iQube 3.4. By targeting the lower and middle-class segments, Bajaj aims to capture a larger share of the budget EV market, challenging Ola Electric’s dominance in this space.
3. Retro-Modern Design
The Chetak 3001 is expected to retain the neo-classic styling that has made the Chetak brand iconic. Spy photos of test mules reveal a compact profile with circular headlamps, oval rear-view mirrors, and a broad front fender, staying true to the Chetak’s retro aesthetic. However, to keep costs down, the 3001 may feature steel wheels instead of alloy ones and a drum brake setup at the rear, distinguishing it from the premium 35 Series models. The scooter is likely to come in a range of vibrant colors, similar to the 3501 and 3502 variants, which include shades like Pista Green, Brooklyn Black, and Indigo Metallic Blue.
4. Simplified Feature Set
To achieve a lower price point, the Chetak 3001 may come with a simplified feature set compared to the top-spec Chetak 3501. Instead of the five-inch TFT touchscreen display found in the 3501, the 3001 is expected to feature a reverse-color LCD unit for the instrument cluster. However, it is likely to retain essential connectivity features such as Bluetooth integration, call and SMS notifications, and geo-fencing. Safety features like accident detection, theft alerts, and overspeed warnings, which are standard in the 35 Series, may also be included, albeit in a more basic form.
5. Performance and Efficiency
The Chetak 3001 is expected to be powered by a permanent magnet synchronous motor, similar to the 4kW unit in the 35 Series, but tuned for efficiency rather than performance. The top speed is likely to be capped at around 63-73 kmph, aligning with the needs of city commuters. The scooter may offer multiple riding modes, such as Eco and Sports, to balance range and performance. Its monoshock suspension at both ends and a front disc brake paired with a rear drum brake will ensure a comfortable and safe ride.
6. Charging and Convenience
The Chetak 3001 is expected to come with a 950W onboard charger, enabling a 0-80% charge in approximately three hours, as seen in the 35 Series. This fast-charging capability makes it convenient for users with busy schedules. Additionally, the scooter’s IP67-rated all-metal body ensures durability and protection against dust and water, making it suitable for India’s diverse weather conditions.
Market Positioning and Competition
The Bajaj Chetak 3001 is strategically positioned to compete in the highly competitive electric scooter market in India. With a starting price potentially below ₹1 lakh, it will go head-to-head with budget-friendly models like the Ola S1 X+, Ather Rizta S, and TVS iQube 3.4. Bajaj’s strong brand recall, extensive service network (over 3,800 workshops nationwide), and the Chetak’s proven reliability give it an edge over newer players. The company’s focus on affordability aligns with the growing demand for cost-effective EVs, especially among lower and middle-class consumers in urban and semi-urban areas.
Bajaj’s recent success in the EV market, where it overtook Ola Electric and TVS Motor to become the top-selling electric two-wheeler brand in December 2024, underscores its ability to innovate and adapt. The Chetak 3001 is expected to further consolidate Bajaj’s position by offering a compelling mix of affordability, style, and practicality.
Bajaj’s EV Strategy and Future Plans
Bajaj Auto’s electric vehicle strategy is centered around its Urbanite business vertical, dedicated to developing future-ready electric two-wheelers. The company has ambitious plans to expand its EV portfolio, with more platforms and variants expected in the next fiscal year. The Chetak 3001 is part of this broader vision to cater to diverse consumer segments, from premium buyers to budget-conscious commuters. Additionally, Bajaj is exploring export opportunities, with plans to introduce the Chetak in international markets by Q1 FY2026.
The company’s investment in its service network, with over 4,500 specialized technicians, ensures that Chetak owners receive reliable after-sales support. Bajaj’s dominance in online retail platforms like Amazon and Flipkart also highlights its ability to reach tech-savvy consumers, a trend that the Chetak 3001 is likely to capitalize on.
Impact on India’s EV Market
The launch of the Bajaj Chetak 3001 is expected to have a significant impact on India’s electric two-wheeler market, which saw 73,316 unit sales in December 2024. By offering an affordable yet feature-rich scooter, Bajaj is likely to attract first-time EV buyers, particularly in Tier-2 and Tier-3 cities where cost is a major factor. The Chetak 3001’s competitive pricing and trusted brand name could challenge Ola Electric’s dominance in the budget segment, while its retro-modern design and practical features will appeal to younger riders seeking style and functionality.
Moreover, the Chetak 3001 aligns with India’s push for sustainable mobility, supported by government incentives like the FAME-III scheme. As electric scooters become more accessible, Bajaj’s focus on affordability and reliability could accelerate EV adoption across the country.
In Summary
The Bajaj Chetak 3001 is shaping up to be a game-changer in India’s electric scooter market. With its anticipated launch in June 2025, the scooter promises to combine affordability, advanced features, and the iconic Chetak design to appeal to a wide range of consumers. By building on the success of the Chetak 35 Series and leveraging Bajaj’s extensive service network and brand legacy, the Chetak 3001 is well-positioned to strengthen the company’s leadership in the EV segment. As India moves toward a greener future, the Chetak 3001 could play a pivotal role in making electric mobility accessible to millions of urban commuters.